Application success rate at Croatia’s DZIV: 5-year overview
Between 2019 and 2023, Croatia recorded a strong average success rate of 89.20% for trademark applications. The rate remained above 88% every year, peaking in 2021 with an impressive 91.99%.
Applications filed in | Registered | Filed | Success rate |
|---|---|---|---|
2019 | 1,242 | 1,408 | 88.21% |
2020 | 1,119 | 1,266 | 88.39% |
2021 | 1,228 | 1,335 | 91.99% |
2022 | 1,280 | 1,436 | 89.14% |
2023 | 994 | 1,128 | 88.12% |
Total (average) | 5,863 | 6,573 | 89.20% |
Comparison to major IP offices in the region
With an 89.20% average success rate, Croatia stands out as a favorable jurisdiction for trademark protection. It performs significantly above the global average, falling just below the larger IP markets such as the EUIPO (90.80%) but above USPTO (56.91%).
Croatia ranks highly among EU trademark offices. It stands shoulder to shoulder with countries like Greece (89.55%), France (88.85%), and Italy (88.09%), and well above others such as Austria (84.67%) and Germany (85.14%).
Within the Central and Southeastern European region, Croatia outperforms Hungary (82.55%), Slovakia (84.62%), and Slovenia (85.56%), positioning DZIV as a reliable and efficient office for trademark applicants. Find out more about how this trademark office compares globally in our full report on trademark success rates worldwide.
Country | Office code | Success rate |
|---|---|---|
Croatia | DZIV | 89.20% |
Greece | OBI | 89.55% |
Italy | UIBM | 88.09% |
Hungary | HIPO | 82.55% |
The European Union | EUIPO | 90.80% |
A few core factors help explain why Croatia has achieved such consistently high registration rates:
Efficient and applicant-focused office
DZIV is known for maintaining transparent procedures, reasonable processing times, and a high standard of examiner support. The office’s straightforward approach reduces unnecessary delays and helps move well-prepared applications swiftly through the system.
Skilled legal community
Many applications in Croatia are submitted by experienced trademark attorneys or legal professionals who ensure filings are precise, complete, and legally sound. This professional expertise plays a significant role in the high approval rate.
Moderate filing volume
With a manageable volume of trademark filings, DZIV is able to offer personalized service and more focused attention to each application. This contributes to a smoother process and fewer refusals.
How to maximize your chances of registration success in Croatia
Despite a relatively high success rate of 89.20%, registering a trademark in Croatia requires some preparation and understanding of DZIV procedures. To improve your likelihood of approval, it’s recommended to begin with a comprehensive trademark search to identify any potential conflicts. Ensure that your mark is distinctive and not merely descriptive, and clearly define the goods and services associated with your application.
Working with a qualified trademark lawyer is one of the most effective ways to increase your chances. A trademark lawyer can help navigate the complexities of the DZIV process, respond effectively to Office Actions, and build a solid filing strategy from the start.
If you are currently preparing to submit your first trademark application, we’ve put together a detailed guide on how to strengthen your chances of success, with multiple pieces of advice directly from our trademark lawyers with years of experience. You can also take advantage of Trama’s free lawyer’s check to receive expert feedback on your trademark and guidance on the best steps forward.
